artpics As a general rule the best exhibitions have the best parties. There is a congratulatory buzz of excitement at seeing something new.
The art world ( particularly the English one) knows how to party and make the most of having a good time. A party of rich bankers would inevitably be dull. - But the mixture of the suits,. russian collectors, socialites, young artists., the newly rich, hangers on, models, some starving artists including journalists makes for a good party. That formula has worked for the last 15 years now. The media have been following and covering. But usually they seem to be a few years behind. . The benefit of sponsorship from drink companies has been that For the last 10-15 years its been possible for . artists ( living on the breadline in cheap studio spaces in London) to go out every night, look at each others work and socialise with other artists drinking .